Archives: Ford

Ford names Lynn Vojvodich to board

U.S. automaker Ford Motor Co said on Friday it had elected former Salesforce.com Inc executive Lynn Vojvodich to its board of directors. Vojvodich, who has also held roles at Microsoft Corp and tech venture capital firm Andreessen Horowitz, will begin her new role in April. Vojvodich’s expertise in the software industry will help Ford advance • Read More »


Salesforce Names Heroku Head of Trust

Salesforce has named Trey Ford, former general manager of the Black Hat hacking conference, head of trust for Heroku, the platform as a service company Salesforce acquired in 2010. Ford told Reuters that he will be responsible for cybersecurity and reliability of Heroku in his new role. Read the source article at Web Hosting Reviews, Hosting Directory


The Value Of IT In The ‘We Economy’

The boundaries between businesses have become blurred as computing platforms turn separate industries into interconnected ecosystems, according to a new report from Accenture. While this concept may be nothing new for companies that earn their keep selling technology, for many enterprises it offers a way to rethink the value that IT can bring to your • Read More »


Is Apple The World’s Most Innovative Company (Still)?

Boston Consulting Group ranks Apple as the world’s most innovative company–as it has every year since 2005 when it first put out its most innovative companies list. That’s quite a contrast to Forbes’ own 2013 list of most innovative companies, which we released in August. Our No. 1: Salesforce.com, followed by a pharma company, Alexion • Read More »



Salesforce Marketing Cloud Launches Social Ads Platform For Twitter With New Twitter Ads APISalesforce Marketing Cloud Launches Social Ads Platform For Twitter With New Twitter Ads API

Every year, or so, there’s a development in the social marketing world that really matters. Not just another announcement. Not just another company thumping its chest. But a development so important that it makes sense to focus, pay attention and figure out how to take advantage of it. The first… Read the source article at • Read More »


Salesforce Social Marketing Cloud Bursts as Radian6, Buddy Media Hit Storm

A storm is gathering in the clouds, not just with #Sandy moving towards the northeast US, but with rumbling within the Salesforce Marketing Cloud. This week, it emerged that Salesforce.com’s biggest acquisition, social media campaign manager Buddy Media, is losing more than $40 million a year, while Salesforce’s social media markeing firm, Radian6, is reorganizing • Read More »


Ford Global Head of Social Media – Scott MontyFord Global Head of Social Media – Scott Monty

Ford Global Head of Social Media Scot Monty talks about Ford Motor Company’s four year journey towards using social media strategically across different areas of the company’s business.  Read the source article at YouTube


Salesforce.com drops under pressure its bid to trademark ‘social enterprise’

Salesforce.com has decided to withdraw its applications to trademark the term "social enterprise" following objections from social organizations who held that the term was understood to describe businesses with a social purpose, it said Tuesday. The enterprise cloud computing company, which has used the term social enterprise to highlight the use of social media and • Read More »


Salesforce.com and Oracle buy social marketing firms

Salesforce.com and Oracle have each acquired companies whose technology helps companies use social media as a marketing channel. Yesterday, SaaS CRM provider Salesforce.com announced its intention to buy Buddy Media for $689 million. Buddy Media offers a suite of services that allows businesses to create content for Facebook profile pages, and measure how social network • Read More »